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A fun, creative way to explain your food allergies to others


New Items

I now have Food Villains allergy go bags available for purchase! I personally have enjoyed using the 2 smaller allergy go bags because it makes it so much easier to transfer my epinephrine, allergy medicine, eye drops, and inhaler, from one bag to another without having to dig through my purse or backpack to find everything. Below are the different bag designs currently available.


The birth of the Food Villains

I have always had food allergies, but as I have gotten older, I have become allergic to more and more foods. As a result, every time I mention that I have food allergies, inevitably the next question is "oh, then what are you allergic to?" For me, it was just too long of a list to go through every time for each person. Necessity is the birthplace of invention, so I started playing around with creating a visual representation of my food allergies that was fun and easy to hand to someone and that person be able to easily understand all of the foods I couldn't have. Not only that, but they could also get a general idea of how severely I would react to those foods. Now, instead of verbally listing out everything, everytime, I can just say, "Here, let me show you!"

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Tell me more...


The Food Villains

There are so many characters you can choose from when ordering your own Food Villains set. If you need a villain that doesn't already exist, a new one can be created for you! Just mark that you need a custom character when ordering and write in the name of the food allergy in the provided box. The process of creating these characters begins with sketching each villain on paper, scanning the sketch into the computer, and then redrawing them in Adobe Illustrator. The completed characters are then brought into Photoshop to create the final allergy cards. These cards are then printed, shipped to me, hole punched, assembled and sent out to the customer.

The Severity Scale

The severity scale is split into 4 reaction levels, uncomfortable, mild, serious, and deadly. It's up to the person who has the allergies to decide what reaction level matches their situation. For myself, these are the symptoms I associate with each level:

uncomfortable = headaches or bloating

mild = nausea or itchy throat

serious = a few hives, vomiting or coughing

deadly = anaphylaxis

NOTE: The Food Villains are not a replacement for medical alert tags. They are a visual aid to help you explain your allergies, not an emergency alert tag.

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How much are they?

The price will depend on how many cards you need and whether you want the mini or game card size. Prices start at $9 + tax & shipping.

Can I get some Food Villains merch?

Yes, you can! During the order session there's a t-shirt design, bags and a measurement conversion chart that are available. Got an idea for other items? Fill out the contact form and let me know!

What do you mean by pre-order?

I mean that you have to order your Food Villains before they're made and you won't get them right away. I currently don't have existing stock of the cards, they are essentially being made-to-order and it's cheaper for everyone to do a bulk order from the printer.

How big are they?

The mini cards are 2.5x1.75 inches. The game size cards are 2.2 x 3.4 inches.

Why are the allergens depicted as villains?

Because to people with these food allergies, the food is harmful to them.

When will I get my Food Villains?

It will take about 6-8 weeks for you to get your cards after the pre-order session deadline. An email will be sent out when they ship.

What if you don't have my food allergy?

A new villain can be made if one doesn't already exist for your food allergy. There will be a box you can write in the allergy for whichever size set you need.

I love the villains! How can I help spread the word?

Tell everybody, anybody all the buddies you know, about these little cuties! Following, liking and sharing on social media are also extremely helpful.

Just a few things you might want to know...

"They are super helpful for at least two reasons…
1) They are great for explaining your allergies to anyone, in a fun and colorful way!
2) I have peace of mind...for multiple allergies.
FYI, a couple of mine were customized to me, so yes, that can be done!"

- Esther S. -

I want to stay updated on the Food Villains!

Fill out the form below to stay in the loop.

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